Last week, some pop culture consumer good sailed over the transom, a “buy this and save the world” item like Kashi cereal bars and compact fluorescent light bulbs. Since buying one thing will not save the world, I made a vow I would never buy the unnamed product.
I wrote Reggie a note about it and told him how much I hated false promotions, often perpetrated by a well-meaning man or woman who unfortunately ends up lining the bulging pockets of a faceless corporation. I wrote quite a rant and I used the words “hate this shizzle.”
His response surprised me.
“Think about whether it’s worth the emotional commitment that hate requires.”